Sunscreen Discuss Present Spoofs

The launch of Good Morning Supergoop! coincided with the beginning of Pores and skin Most cancers Consciousness Month and the primary marketing campaign spot formally kicked off on Might third, often known as Melanoma Monday. Within the model of a morning present, the solar care model drives house its unique mission assertion, which is centered on getting folks to put on sunscreen daily to combat pores and skin most cancers.

Though folks know the significance of sporting solar care merchandise day by day, the model selected a enjoyable and playful method to get its message throughout. As Supergoop! president and CEO Amanda Baldwin describes, this was an intentional option to “encourage and educate somewhat than scare or scold.”

The model has additionally launched “Put on Sunscreen” t-shirts, which assist to assist the Supergoop! MRA dermatology fellowship.

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